Tag Archives: Pew Research

Social Media By The Numbers

A couple of reports were released in the last week that highlight how people are using Social Media – by two well respected research firms. While it is easy to get blinded by the numbers, a look inside can reveal … Continue reading

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The Social Network

With all the hype surrounding Facebook’s public offering, GM’s decision to stop Facebook advertising and the countless articles pointing out how abyssmal click through rates are – we tend to lose sight of the value Social Media provides for marketing. … Continue reading

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Why do we use Social Media?

In case you missed it, Pew Research just cam out with a pretty impressive study on our Social Media habits. More specifically, this study is less about how we use social Media and more about why we use it. You … Continue reading

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Just Another Frantic Friday, Episode 6

The following links are provided for entertainment purposes only. If you should happen to glean actual information from these links the use of that information is strictly up to you. SMThree neither endorses nor promotes any of the following authors, … Continue reading

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Social Media: Did Disney just change the geo-location game?

A few weeks back Pew Research came out with a study that said only about 4% of us are participating in geo-location – or, geo-social – services. As I wrote at the time, a big reason for this is incentive. … Continue reading

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Social Media: You can check in but you can never leave

So, Pew Research comes out with a study that says only 4% of us use geo-location, or as they call them – geosocial services like Foursquare, Gowilla and Facebook places. What’s more – at any given time only 1% of … Continue reading

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Social Media: An Age Old Problem

Recently, I have been running into a consistent objection with non-profits and businesses who are contemplating their initial dive into the social media pool. They are concerned that social media – you know, that Facebook thing or the tweeter, twitter, … Continue reading

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